CLIENT: Blumen Group S.p.A.


DATE: October 2015

SECTOR: Consumer and Retail

Advisory to Blumen Group, Italian company majority-owned by the PE fund IGI SGR, in the acquisition of the brands Fito, DueCi and Get Off, owned by the German group Henkel. Fito and DueCi are leaders in the Italian garden care market, Get Off is leader in the UK pet care market.

Activities performed:
origination of the transaction and assistance in defining the structure and the terms of transaction;
assistance in the analysis of the three brands, from an economic and financial perspective;
assistance in the management of due diligence activities;
assistance in the negotiations and definition of the agreement with the counterpart;
cooperation with legal consultants in the revision and
negotiation of the legal documentation.

Deal value: n.d.